Sustainable, recyclable collection made with hemp and less water
01/05/2020
“Hemp is a great natural fibre that saves significant amounts of water at the cultivation stage,” according to Una Murphy, Levi’s senior innovation designer. “[Using it] allows us to reduce our water impact and prioritise environmental conservation. And, because it requires less intervention in the growing stage, hemp promotes cleaner soils.”
The brand’s Water<Less, used to make the collection, is said to save up to 96% of the water normally used during the finishing process.
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