Long read: Africa’s cotton potential
08/12/2021
Inside Denim spoke to Paige Earlam, head of marketing at UK-based trader Plexus Cotton, who spoke of the work being done to help African farmers harness rainwater for growing crops and expand organic production.
She said: “The textile industry is the industry that has created the most employment over centuries. I would love to see this happen in Africa, where the raw fibre is locally processed all the way through to finished goods and cooperatives allow for the diversification of crops, so more people have greater opportunities.”
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