Wrangler cements country roots
04/05/2023
She will be the face of the autumn/winter 2023 women’s collection featuring jeans, tops and jackets and will support the brand through social media content, onstage denim exclusivity and meet and greet appearances.
She said: “Teaming up with this brand feels like the perfect fit and there are so many new, exciting and trendy styles for women in the upcoming collection, including my favourite bell bottom flare pieces.”
Holly Wheeler, vice-president global marketing at Wrangler, said: “As the most recognised female artist in recent country music history and a leading voice in the western movement, we’re thrilled to have her represent Wrangler alongside other industry greats like George Strait, Jon Pardi and Cody Johnson.”
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