ELV Denim wins British Fashion Council funding
04/06/2024
Founded by fashion stylist Anna Foster in 2018, ELV takes preloved denim and crafts them into new styles. It started with contrast-colour mid-seam jeans and has since expanded to include shirts, dresses and accessories.
The BFC Fashion Trust has awarded over £3 million to 58 designer businesses since 2011 to promote growth.
Caroline Rush, CEO of the British Fashion Council, said: “This group of designers embody creativity, innovation and agility and it’s been inspiring to watch them tackle the industry’s key issues and thrive in a turbulent landscape. We look forward to seeing their continued impact.”
Other recipients are Completedworks, Conner Ives, Helen Kirkum, Labrum London and Tove.
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