Lee continues nostalgia buzz with doll collection
Carrying on the nostalgia for the 90s and 2000s, denim brand Lee is releasing a clothing and figurine collection inspired by the mascot Buddy Lee: Lee x BE@RBRICK collection.
It said the doll has “amassed a global following among pop culture, denim and history aficionados”.
Joe Broyles, vice-president of global collaborations at Lee, said: "The figurines are a new iteration of Buddy and will be great additions for denim fans and BE@RBRICK collectors. We love how the accompanying tees and jacket bring a wearable connection to these collectibles.”
The figurine is available in the 1000% size (pictured) as well as the 400% and 100% styles. Each wears a denim overall and hat.
The apparel consists of three t-shirts and a denim jacket – an oversized fit and vintage wash with sewn on patches of Buddy.
