Wrangler collection brings ‘cowboy spirit’ into the home

26/01/2021
Wrangler collection brings ‘cowboy spirit’ into the home
Denim brand Wrangler has re-entered the home category with a collaboration with US retailer Pottery Barn.

The Wrangler x Pottery Barn Teen Collection includes sheet sets, duvets, a denim quilt, pillowcases, a denim rug, horse mural tapestries, a denim hamper, a denim basket, a denim bean bag and a denim room divider.

Jenni Broyles, Wrangler general manager for North America, said: “We continuously look for new opportunities to engage with consumers while staying true to our western roots, and this collaboration is an authentic way for us to bring the freedom and spirit of the West, which is the heart and soul of our brand, into the homes of consumers around the country.

“The collaboration is the perfect match to bring new and existing Wrangler fans a collection that will allow them to fill their space with a little cowboy spirit.”