Family affair for new denim brand

27/09/2021
Family affair for new denim brand
US brand Untourage The Label showed its first collection at New York Fashion Week, with creative director Tanissa Carmon describing the company as a “true American success story”.

The denim line included dresses, jackets and jumpsuits, and a performance from hip hop artist Sir Trili.

Ms Carmon said: "For this to be my very first fashion show and for it to be at New York Fashion Week, has been a high that I can't really put it into words.

"For my son Branden to perform at New York Fashion Week, and my younger son Bryce to walk on a runway for the first time at their mother's debut show, was a moment in history for our family. We don't see that a lot nowadays, and for us to be at the forefront of that is extremely humbling. 

“We do everything as a family, and I think that representation is extremely important for those who look like us. We truly are an American success story." 


Image: Untourage says its styles suit all shapes and sizes. 
Credit: Untourage The Label. Photographer: Sequoia Emmanuelle.