Crescent Bahuman chooses PaperTale’s traceability solution
07/02/2022
PaperTale has developed a blockchain-backed technology and app that logs in all stages of denim production. This will allow CBL customers, and end consumers, to follow the full journey of their products.
The digital platform includes data on sustainability metrics, and can thus highlight the many efforts made by CBL to reduce its environmental impacts, such as carbon footprint and water usage. The PaperTale app can then provide users with information on the specific impacts of each item of clothing. This solution may become even more relevant if carbon tax laws are enacted.
Both parties are hoping to set a new industry standard in which true sustainability is backed by solid and verified traceability.
Photo: PaperTale screen shot
Share this story:
