Museo del Traje lends Jeanologia vintage archive

06/12/2023
Museo del Traje lends Jeanologia vintage archive
Spanish technology developer Jeanologia has temporarily parted with a portion of its vintage denim archive for the duration of new exhibition Jeans, from the street to the Ritz, currently on show at the Museo del Traje in Madrid until March 17.

The company, headquartered in Valencia, also oversaw the exhibition’s ‘Jeans for a new century’ section, rounding out the previous displays by showcasing its innovative laser and air wash technologies, digital design software and more. 

Elsewhere, the story of denim is told from as early as the mid-nineteenth century, interpreting the style we today know as jeans through lenses both symbolic and social, including their “infinite formal and textile variations”, as Jeanologia put it. 

Image: Museo del Traje CIPE.