Cotton Inc’s new CEO extols ‘fibre of choice’

13/01/2025
Cotton Inc’s new CEO extols ‘fibre of choice’

Cotton Incorporated, a research and promotion company for US cotton growers and importers, has promoted William Kimbrell to CEO and president.

A 22-year veteran, Kimbrell graduated from North Carolina State University with a degree in textile management and achieved an MBA with a specialism in supply chain management.  

He previously held the role of executive vice-president and chief operating officer. 

He said: “I’m honoured to lead Cotton Incorporated and help keep cotton competitive and at the forefront of the global textile industry. As we confront market challenges, I’m confident that our commitment to sustainability, our innovative research, and our talented team of experts will champion cotton as the fibre of choice for today’s consumers and future generations.”

Funded by US cotton growers and importers of upland cotton-containing products, the not-for-profit organisation’s mission is to increase the demand for and profitability of cotton.