Dialogue: Luigi Lovato, Elleti
Founder and chief executive of Italian jeans maker Elleti, Luigi Lovato, is the latest industry insider to chat to Inside Denim.
Mr Lovato told us more about Elleti’s partnership with Wiser Wash, his views on the sourcing process and future vision for the denim and wider fashion market, plus what Elleti’s on-site museum and denim archive (Stadium) can offer contemporary designers.
“In the near future, I hope to see the union of intent and commitment between brands and suppliers becoming the key in the research of an ethical and efficient sourcing strategy, that is now mainly based on collecting certificates instead of focusing on building the foundations for a long and stable mutual improvement,” he said.
“In this scenario, the value that could be created for the consumer would be exponentially higher than today’s.”
Find his full interview in our Dialogue section here.
Image: Elleti.
