AllSaints’ head of women’s denim, Mariella Ertl, tells Inside Denim how close relationships with suppliers are vital as the brand expands globally.

What do auxiliary chemicals do exactly and why do we need to know? Denim’s top chemists explain how their expertise helps create the magic – and why a few more cents at garment level makes a lot more sense for the environment.

The UK brand has come a long way in a little over 10 years and is now making its Japanese ties even stronger as it launches production with a Kojima manufacturer. Co-founder Kelly Dawson explains the ethos.

Mariette Hoitink, owner of talent agency HTNK and co-founder of the House of Denim Foundation and Jean School, with Denim City Amsterdam as her homebase, sees the education of talent as the key to the future of denim.