The denim has been washed with Ecostone, an alternative to pumice stones that has a similar abrasive quality but doesn’t leave residue that requires extra washes or manual removal.

Matteo Sinigaglia, CEO of Replay owner Fashion Box, said: “This co-branding is a celebration of the values we share: attention to quality, research on innovation and eco-sustainable processes.”

The shoes, originally designed by the basketball legend in the 1980s, are finished by hand, like Replay jeans.

Puma CEO Bjørn Gulden added: “Replay has been one of my favourite brands for a long time. Italian design, great quality, a focus on innovation for products and processes and a very high commitment to sustainability is what characterizes their brand and company. We are looking forward to collaborating with such a great partner.”