Transformers Foundation joins Dutch Denim Deal

10/12/2021
Transformers Foundation, the platform representing positive change in the denim industry, has become the latest signatory to the Dutch Denim Deal.

The deal was launched in October 2020 to set up a “reverse supply chain” for recycled material in the Netherlands and beyond, with signatory brands targeting 3 million pieces containing 20% post-consumer recycled content by 2023.

Around 30 companies signed up at the start, but groups and mills including PVH, Soorty and AGI Denim have joined since that time.

Ani Wells, a spokesperson for Transformers, says the deal has its full support.

Find out more about the deal and the progress that has been made in the next edition of Inside Denim magazine.