Denim Deal pilot delivers actionable insights
27/02/2026
The main purpose of the pilot was to capture measurable insights intro three critical stages of the plan to scale circular denim: the cost of each stage of processing; the logistics of working with post-consumer waste; and the technical performance of the fibre, notably the impact of various mechanical operations on fibre length and quality.
All learnings will be shared with the Denim Deal community to inform the organisation’s next phase, which is to increase volumes, improve system efficiency, and enable replication.
The pilot demonstrated how extended producer responsibility schemes can support innovation, identify barriers and ultimately achieve economic viability at higher volumes, the organisation said.
Photo courtesy of Denim Deal
Share this story:
