Non debuts selvedge denim tracksuits

01/04/2022
Non debuts selvedge denim tracksuits

Denim brand Non, based in London, has added a denim tracksuit in three different hues to its 12-ounce selvedge assortment, all of which is crafted from 50% certified organic cotton and 50% recycled cotton.

First milled in Turkey by Isko, the denim has then been cut and sewn using post-consumer recycled (PCR) polyester by fellow Turkish manufacturer Dinateks, which also launders the denim. Each garment’s Turkish-made YKK zipper is also PCR polyester, itself a product of chemical recycling. 

The track pants and shirts (available either raw or in the shades “rinse” or “washed”) are sold separately. Reversible six-panel bucket hats in the same washes launched alongside the tracksuits.

US-based Internet of Things platform Eon tags all Non products with its circularity-minded digital ID technology, which facilitates the tracking of garments through to resale, reuse and recycling.

Image: Non via Instagram.