Bluezone’s Living Page live

23/02/2021
Bluezone’s Living Page live

International denim trade fair Bluezone has launched its Living Page, designed to provide a dynamic “digital home” for the global denim community. 

The idea is to constantly update and inspire the industry with a “living” platform, Bluezone said, where all connected with the industry can share their news and ideas digitally with the Munich-based team.

Denim trends, material and community news, fashion collections and behind-the-scenes images are all live on the site, alongside “Hot minutes with” and “Who really is” features with indigo experts such as Stephanie Micci (Global creative director at Roxy), Luca Braschi (CEO of Blue Alchemy) and Barbara Gnutti (CEO of Effe-Bi). 

The website will “constantly” be updated. 

Sebastian Klinder, Bluezone managing director, commented: “In these challenging times, we felt like broadening our approach by offering the denim industry a new, exciting and vivid platform to share information, get inspired, collect futuristic ideas and stay connected throughout the year.”

Image: Bluezone.