MADH premieres Candiani’s Blue Seed cotton
08/04/2024
Blue Seed has been developed in partnership with Gowan Seed Company, grown in Spain by Algosur using regenerative agriculture techniques.
Candiani claims the seed requires less water and chemicals and produces fibres with greater length and strength.
The MADH collection, consisting of both men’s and women’s jeans, sees the return of flare and boot-cut styles alongside wider leg options.
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