Soorty continues organic cotton focus

26/11/2021
Soorty continues organic cotton focus
Denim mill and manufacturer Soorty is among the latest signatories to the Organic Cotton Summit, to bring “integrity, supply security, and social and environmental impact” to organic cotton.

Bart Vollaard, executive director of OCA, said of the recent event was a great success. "The insights from these discussions have helped magnify our theme of 'Pushing Past the 1%' and I have no doubt that as a result, we will work more effectively and collectively in driving for real and urgent change. 

“I look forward to diving deeper into the topics of cotton in conversion, regenerative organic, and investing to futureproof the supply further in the coming year. But, most importantly our focus is to continue to support existing organic farmers and transitioning farmers to face the strong and growing global demand for organic cotton."

Earlier this year, Soorty launched the Soorty Organic Cotton Initiative, in partnership with World Wildlife Fund for Nature-Pakistan (WWF-Pakistan) and the Balochistan region’s Department of Agriculture Extension.