Bluezone celebrates 20th anniversary
Denim trade show Bluezone is celebrating its 20th anniversary in Munich this week, on earlier dates than usual so as to fall at the start of the sourcing cycle.
The July 18 and 19 show, which is fully booked with more than 100 exhibitors, will include seminars by the Transformers Foundation as well as panels and talks with Women in Denim, Mohsin Sajid and The 5 Denim Senses by AMD Düsseldorf.
Installations include The World's best Denim Fades by Bryan Szabo, founder of the Indigo Invitational, an exhibition by designer Ksenia Schnaider and a presentation by The Jeans Museum Zurich.
Inside Denim contributor Tilmann Wrobel, who will be at the show, commented that never before have we seen so much denim on catwalk and worn by opinion-leaders. “Evolution needs people, needs ideas, and that is why we need physical get-togethers where innovation is seeded and partnerships are born," he said.
Sebastian Klinder, managing director of Munich Fabric Start Exhibitions, which organises Bluezone, added: "20 years, this anniversary is the confirmation that Bluezone offers the successful business platform the denim industry is expecting.”
Image: Celebrations at meetings at a previous Bluezone. Credit: Munich Fabric Start
