Two capsules and a book: Endrime stays busy
07/05/2024
The Vintage Vibes collection for denim mill Neela by Sapphire, based in Lahore, Pakistan, was a collaborative project with Marmara Hemp and Circulose fibre (made from recycled textile waste pulp). The concept captures the nostalgia and classic essence of bygone eras, said Endrime’s creative director, Mohsin Sajid.
“This collection was in the works even before the trouble with Renewcell happened,” he explained. “We still wanted to carry on the project, as all the fabrics had been developed and, as Tricia Carey said, there is two years’ worth of Circulose pulp in the market.”
The second capsule, Offbeat, was made with Pakistan-based denim mill Indigo, using Circulose, post-industrial waste cotton, regenerative cotton, Tencel, hemp and linen. It was finished by London’s Blackhorse Lane Ateliers using the UP System technology from Tonello. All of the garments were lightly lasered treated with ozone wash-down technology. “This was a lovely collaboration,” said Mr Sajid. “Real creative artisan pieces, highly complicated in construction, with a true 1870s ethos.”
Endrime Archive Vol 1 is a 500 page reference book containing pictures from Endrime’s vast archive. Mr Sajid realised there was nothing on the market that detailed denim five-pocket jeans and trucker jacket history.
"Being a denim lecturer across four major Fashion Universities in the UK (Central Saint Martins, London College of Fashion, Kingston University and Ravensbourne University), I teach hundreds of fashion students each year through construction, denim-making and historical workshops and mentorship programmes. At the end of most of my lectures, I get students and lecturers asking if I have a book about the many hundreds of samples I show each year. 'Surprisingly not yet' has been my go-to answer.
"So creating a book series was something that was in the back of my mind for many years, as well as a denim-making construction book covering constructions from the 1860s to 1920s, which will be published in October.”
An early print-run of Endrime Archive Vol 1 for Kingpins Amsterdam sold out. The book is now available to preorder at the Endrime website.
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