Lenzing latest to join Denim Deal ranks
02/09/2022
Another aim, targeted at brands and retailers, is to work collaboratively with other Denim Deal stakeholders towards designing more – ie, upwards of 5% – PCR content into their denim ranges as a standard.
For its part, Lenzing believes it possesses fibre manufacturing technology capable of supporting partners in reaching these objectives. Its Tencel lyocell with Refibra product, for example, is today made using a blend of 70% wood pulp and 30% post-industry and post-consumer cotton waste. With the added security of fibre identification, traceability is also built in at the production stage.
“Lenzing is pleased to join the Dutch Denim Deal," commented director of global business development for denim and Americas at the company, Tricia Carey. "We believe in the joint ambition of the Deal to accelerate a new industry standard of 5% PCR cotton in the production of all denim garments and will work with the supply matrix to achieve [this].”
Ms Carey added that the firm's Tencel fibre portfolio can support the processing of mechanically recycled cotton during spinning, as well as enhance the fibre’s strength and softness.
Read more about the momentum behind the Dutch Denim Deal in Inside Denim here.
Share this story:
